Jan 5, 2017

Get Customers Addicted To Your Business: Ep. 236

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There are no traffic jams along the extra mile. ~ Roger Staubach

 

A recent experience with the Starbucks and Peet's Coffee apps have us off and running about the importance of the customer experience. Jelly loves Peet's coffee, but Starbucks won her business by delighting her with their mobile app.

Lesson learned! You don't have to have the best product to succeed, but you do need to provide an unforgettable experience that leaves every customer feeling a positive emotion and/or identifying with a posiive quality. 

 

How can you get your customers under your influence and addicted to your business? 

 

  • Use snail mail to give your customer a surprising experience. Isn't it nice to get something other than a bill in the mail? 
  • Keep improving your product instead of pushing existing customers into a bigger sale. 
  • Do something your competition isn't doing. 
  • Create a sticky experience. Modcloth is a great online example! 
  • Do 20% more than what is expected. Always. 
  • Be a generous resource for your clients. 
  • Eliminate any friction between the customer want and the sale. Make it very, very easy to buy from you. 
  • Get personal (this is where small can really compete with BIG)
  • Hang out online with your customers. Complaints online equals priceless intel. Reward your brand evangelists—the ones who are singing your praises on social media.
  • Reward your loyal customers. 

 

**Our awesome intro/outro music generously provided by the Polyrhythymics and their track Mendo Mulcher. Check out the rest of their music!

Dec 27, 2016

Drinking The Rejection Cocktail with Jack Ma: Ep. 235

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"Dear to us are those who love us... but dearer are those who reject us as unworthy, for they add another life; they build a heaven before us whereof we had not dreamed, and thereby supply to us new powers out of the recesses of the spirit, and urge us to new and unattempted performances." - Ralph Waldo Emerson

 

Cheers to rejection!  We do some hero worship of Jack Ma, founder of Alibaba and the 19th riches man in the world who bounced back after a series of brutal rejections. His story can be your story, JellyVisionaries.

Here is Jack Ma's passionate speech to his 17 friends who chose to invest in him despite all his previous failures. Go Jack!

https://youtu.be/Up9-C4_8dVo

Dealing with rejection is a real b*tch, but we can't let the inevitable rejections cripple us--instead, we can use them to be better, stronger, and to accomplish more than we though was possible before the crushing blow.

Toughen up and get back on the path to your success! There is huge opportunity lurking in every criticism, complaint, and kick in the teeth when we can get past our egos and open ourselves to it.

Here is the Letter of Rejection Cocktail Recipe that we fear will make us feel like more of a failure because it looks really hard to make!

 

Some of Jack Ma's Rules for Success:

  • Get used to rejection
  • Keep your dream alive
  • Don't complain, look for opportunities

 

Need to commiserate? Check out http://iheartrejectionletters.com/

Learn more about the Tree of 40 Fruits living art project!

Please check out the street photography of James Prochnik!

Our awesome new intro music generously provided by the Polyrhythymics and their track Mendo Mulcher. Check out the rest of their music!

 

If you like us as much as we like you, please let us know by rating us on iTunes or sending us an email at jellyvisionshow@gmail.com!

 

Dec 2, 2016

Send Interns, Not Potatoes: Ep. 234

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The man who damns money has obtained it dishonorably; the man who respects it has earned it.  -- Ayn Rand
 
 
We are happy to announce that we were awarded Best Podcast in the Best of Gay DC 2016 Awards! Thank you to all who voted--we are so honored!! This changes everything.
 
With all this fame and fortune comes some changes as we ride this wave of momentum! We are looking for interns/volunteers to work with us on The JellyVision Show Podcast! Interested? Email Jelly (Jennifer) at jellyvisionshow@gmail.com with a little about yourself, and what interests you about working on the podcast. We are looking for some very special people.
 
SHOULD WE CHANGE OUR NAME?
We are considering an overhaul of The JellyVision Show brand and could use your help in coming up with a new name. If we choose the name you suggest, you will get a free DC PodFest 2016 T-shirt designed by our friends at Soul and Ink.
 
WHAT DO YOU WANT TO HEAR ON THE SHOW?
We wat to hear from you about the topics you enjoy hearing about as creatives, visionaries, business owners, and creators. We are here for you, so don't be shy about letting us know how we can serve you better. If you send us your feedback, we will send you 2016 DC POdFest T-shirt and a Tim Trueheart sticker too!!
 
Awesome People and Businesses Mentioned In This Episode: :)
 
The Potato Parcel (please don't send one to us)
 
Our awesome new intro music generously provided by the Polyrhythymics and their track Mendo Mulcher. Check out the rest of their music!
 
 
 

 

Nov 21, 2016

Five Reasons You Need To Quit Your Job: Ep. 233

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Don't be afraid to give up the good and go for the great. -- Steve Prefontaine

 

A 2014 Gallup Poll found that a shocking 70% of U.S. employees are unhappy at their jobs. This alarming statistic inspired this episode.

 

There are 5 kinds of people who need to quit their jobs as soon as possible, and get on with creating a legacy, and pursuing their dreams. Don't continue buying into the job myth, and failing to believe in your own abilities.

There is nothing worse than wondering "what if?" so we aren't going to do that! Get out of your rut and follow your gut, JellyVisionaries!

 

Need help getting your business started?

Contact Jen at jennifer@smrescue.com

 

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